Identity / Design / Packaging / In-Store / Creative Direction

La NewYorkina: When chef Fany Gerson (a James Beard award winner) decided to start her own business - bringing the sweetness of Mexico to New York, +Rymn was there from the beginning. We conceptualized, designed, and produced the logo, illustrations, packaging, branding and in-store design, bringing the world of La NewYorkina to life.